The world of digital marketing and internet depends on the word "seo" of this three word. Very large companies that sell their Proudct and servies online. She spends her millions on just seo. After all, what is this seo?
If you too have heard its name repeatedly or seen it written somewhere or you are new in internet and digital marketing, then you get to hear this word again and again.
Today we are going to tell you about it in very simple words. If you read this post carefully, then you will easily know about seo.
SEO has fullform search engine optimization. Which is directly related to the search engine. seo In a way, there are rules to bring your website to the top in the search engine so that traffic can increase on our website. If you follow these rules, then your website appears on the first page in the search engine.
Bringing the website to the first page is important because most people prefer to visit the website that comes on the first page and for this we have to follow Seo.
Any company or person makes his website so that he can sell his service and product, but if traffic does not visit his website, then how will he sell his product. So we have to do search engine optimization to get our website to the first page. Which has increased traffic on our website.
Our online earning increases due to increase in traffic on websites. Also, the value of the website increases in the search engine, which increases the ranking of the website.
For example - Search engine optimization is exactly like traffic rules. For example, to run the traffic smoothly, we need a roadmap so that people do not face any problem and they can quickly reach their target by choosing their right path.
Similarly, Seo is also a search engine Traffic Rules. So that when searching anything, he gets the right information quickly. For this, there is a roadmap of search engine called Seo (Search engine optimization).
Both Seo and traffic rules work for people. So that our journey is good. Like if you search for "what is seo" but the result that comes is about something else, then you will have to search again and again which means that your journey and user experience is poor.
That's why the google search engine uses Seo factor to increase its user experience so that they can give information fastly and correctly to their user.
Every search engine has its own seo factor. In today's time, Google is the largest search engine which is the most used in the whole world. google works on about 200 Seo factor.
If you want to understand Seo in one line, then you should know that google likes the content that the user likes to read. Whose content automatically goes to the first page. And if you do not like, then it slowly goes down. This is the most important factor of google seo.
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What is a search engine
First of all it is very important for you to know what is the search engine. A search engine is such an alogrithum that works to give the correct information of the information we have searched on the internet, for which it fastly crawl, index and rank the information in its data base which is called SNRP (Search engine Result Page). Seo has a huge role to bring any page to the top in the search result. google, yahoo, bing is all this search engine.
SERP - When you search in any search engine like what is Seo Hindi then the list that comes after it is called Search Engine Result page i.e. SERP. What is Seo
In today's time the google search engine is the most popular because if we have to search for anything, then we use google search engine. 70 Precent people in the world use google.
Do you know that when you search anything on google, google uses 200 factor to give you the best result, which is according to these criteria of article google, same is shown on the first page of google. Which you can get the right information.
♦ What is Digital Marketing and how to start?
Search engine kaise kam karta hai
Just like if you search for "what is seo" then the search engine brings the crawling and indexed ranking list in front of you. Which the bots and spider of search engine crawl and index continuously for 24 hours and make their ranking list. And as soon as you do some search, it appears on the search engine result page (SERP).
By the way, all search engines have different technic to work. But every search engine works in three steps.
1. Crawling
2. Indexing
3. Ranking
what is Seo infographic
Now you must have understood what the search engine is and how it works. Therefore, now you will be able to understand the search engine optimally. Because seo is directly related to the search engine.
Type of Search Engine Optimization
1. On page Seo
2. Off page Seo
on page seo and off page seo
Search engine optimization has two importent factors. First of all, we talk about on page Seo because it is the most important factor to increase organic traffic on the website.
To setup your website according to search engine optimize, the work that is done on it is called on page SEO.
By doing this, your organic traffic increases. Directing your website by searching keyword on google is called organic traffic.
On page SEO has many factors, with the help of which you can optimize your website for on page, we are going to tell you some common factors.
♦ website design
♦ website speed
♦ Website Structure
♦ Website Favicon
♦ Mobile-friendly Website
♦ Title Tag
♦ Meta Description
♦ Keyword Density
♦ Image Alt Tag
♦ URL Structure
♦ Internal Links
♦ Highlight Important Keyword
♦ Use Heading Tag
♦ Post-Good Length
♦ Google Sitemap
♦ Check Broken Links
♦ SEO Friendly URL
♦ Google Analytics
♦ Social Media Button
♦ HTML Page Size
♦ Clear Page Cache
♦ Website security HTTPS etc.
Off Page Seo
To rank your website and post in the search engine, promoting its link on the internet is called off Page SEO.
When your post is promoted and shared on the internet, it gets some signal to the search engine. Which search engine increases the ranking of that post.
There are many ways to do Off Page SEO. With the help of which you can increase the traffice of your website by increasing the ranking of your post. We are telling you how to do something off page.
1.Social Networking Site
♦ Facebook page
♦ Facebook group
♦ google plus etc
2.Social Bookmarking Site
♦ Tumblr
♦ Diggo
♦ Digg
♦ Stumbleupon
♦ Delicious etc
3.Guest Posting
4.Forum Posting
5.Blog Commenting
6.Blog Directory Submission
7.Search Engine Submission
8.Classifieds Submission Site
9.Video Sharing site
10.Photo Sharing site
11.Question and Answering Site
♦ 5 ways to earn money from Google
♦ What is Affiliate Marketing and How to Start
Type of Seo Techniques
♦ White hat seo
♦ Black hat seo
Seo Techniques are also of two types. Which is very important for you to understand. If you do not understand them, then instead of increasing traffic, you damage your website.
white hat seo and black hat seo
White hat SEO
When you do search engine optimization and link building for your website by natural way, it is called white hat SEO. Best Hindi Blog and Blogger of India use this Technique, it is very good for your website. With increasing the value of the website, it also increases traffic. Read more
white hat seo infographics
Black hat seo
When the search engine's guidelines are not followed to rank a website in google, it is called Black hat SEO. Its use has a bad effect on the website. Read more
black hat seo infographics
So friends, in this post, we have told you about what Seo is and how important it is for any website in very easy words and you must have found it, so if you like our article then it should be on social media But do share with your friends and then if you face any problem then definitely tell us in the comment.
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